The Key to Getting Legit Sneakers Under Retail

Published
Logos of popular secondary markets like eBay, StockX, Grailed, and Goat.
Where are the biggest steals?

Only some shoes fall into the weekly or monthly budget. If you want to pick up some new heat to round out your wardrobe, this guide will show you how to snag some of your favorite sneakers for under retail price. We'll explore the best platforms, strategies, and even some unexpected sources to help you secure those coveted kicks at a bargain.

Top Platforms for Sneaker Deals

eBay: A Treasure Trove of Sneaker Steals

Searching for asics 1130 sneaker deals on eBay
Utilize the eBay filters extensively to find some hidden gems

With its vast marketplace and competitive pricing, you can often find hyped sneakers below retail on eBay. Between extensive filters for shoe condition, model, and sale format (such as auctions and offers), there are a lot of levers you can pull to find some steals. Keep an eye out for:

  • Sales using the auction format or listings taking offers.
  • The eBay Authenticity Guarantee – insurance against fakes.
  • Seasonal sales and promotions.
  • Shoes in NWOB (New without box) condition or "New with Defects."

StockX: Place a bid

Browse StockX for sneakers below retail
Use their "Below retail" filter

StockX is known for its authentication process and transparent pricing. While it's primarily a resale platform, patient buyers can find deals:

  • Watch for price fluctuations.
  • Set up alerts for your desired price point.
  • Take advantage of first-time buyer promotions.
  • Wait for release hype to die down after a release.

Flight Club: Used and New with Defects

New releases from Flight Club

Flight Club generally has higher fees than StockX, but you can get your items significantly faster as they hold items in stores and warehouses. Regardless, it is worth doing some price comparison (available on every sneaker page on Sole Retriever) to check if their prices beat GOAT or StockX. For getting the best deals on Flight Club:

GOAT: Under Retail and Used

Shopping for "Under Retail" sneakers on GOAT
Use the "Under Retail" filter and "Condition" filter

Like StockX, GOAT offers authenticated sneakers and often has lightly used pairs for sale. To score below retail:

Grailed: Make your low-ball offer

Search used sneakers on Grailed

Grailed caters to fashion enthusiasts and has tons of sneakers on there. While Grailed has a lower level of authentication (so be careful!) than GOAT and StockX, it does allow users to list used items and take offers. A pair of open-box, no-box, or lightly worn sneakers will often be marked down significantly. Grailed also offers buyer protection as all transactions go through PayPal. To find under-retail deals:

  • Use the offer feature to negotiate prices.
  • Check the "never worn" and "gently used" filters.
  • Build relationships with sellers for potential discounts.

Kicks Crew: Authentication-Focused, In stock

Get deals on sneakers at Kick's Crew

Kicks Crew has no middleman and sells sneakers directly to you. Authenticity is guaranteed, and shipping is relatively quick. You pay for this as their shipping fees run as high as $35 to the United States. To save on Kicks Crew:

  • Keep an eye out for their seasonal sales.
  • Referring a friend earns you a $10 coupon.

The Reddit Advantage

Reddit's sneaker communities are goldmines for savvy buyers. With some patience and hunting, you can pick up a new or like-new pair of shoes you were looking for at half the price. Be sure to try out:

  1. r/sneakermarket: A marketplace for buying, selling, and trading sneakers.
  2. r/LegitCheck: A community dedicated to authenticating sneakers.

These platforms offer several benefits:

  • Community-driven authentication.
  • Upvote the system for credibility and ask for vouchers.
  • Direct communication with sellers.

Sole Retriever Price Drop Alerts

Price drop alerts for the Air Jordan 1 Retro Low OG Travis Scott
Set it and forget it style price drop alerts

Sole Retriever is a game-changer for sneaker enthusiasts looking to score deals without constant manual checking. Here's how to leverage this powerful tool:

  • Comprehensive Market Coverage: Sole Retriever scans all major retailers and secondary markets, giving you a bird's-eye view of the sneaker landscape.
  • Custom Price Alerts: Set up personalized alerts for specific shoes in your size.
  • Hands-Off Approach: Once your alert is set, wait for an email notification when your desired price point is hit.
  • Time-Saving: Eliminate the need for daily manual checks across multiple platforms.

To use Sole Retriever effectively:

  1. Search for a shoe in the search bar.
  2. Create a price alert for your specific size and target price.
  3. Wait for the email notification when a deal matching your criteria becomes available.

This tool is handy for patient buyers willing to wait for the right deal on their grail sneakers.

Seasonal Sales

The epic SSENSE sale

While there are many secondary marketplaces, it's worth noting that sometimes, great deals can be found at popular, larger retailers. Stores like Kith, Concepts, SSENSE, and Bodega offer massive seasonal sales, including sought-after sneakers. While they may not always have the most hyped models, you might be surprised to find some gems sneaking into their sales sections. Sole Retriever shares these deals on our mobile app when they come out with links to the most hyped items.

Other Platforms to Consider (With Caution)

While these platforms may offer great deals, exercise extra caution due to looser authentication standards:

  • Facebook Marketplace
  • Poshmark
  • Mercari
  • Vinted

Tips for using these platforms safely:

  • Always request additional photos.
  • Research the seller's history and reviews.
  • Trust your instincts – if a deal seems too good to be true, it probably is
  • When in doubt, get a legit check.

Scoring hyped sneakers under retail is possible with patience, research, and luck. You can build your collection without emptying your wallet by leveraging these platforms, communities, and tools like Sole Retriever. Remember always to prioritize authenticity and use secure payment methods when making purchases.

Cole Townsend is a developer, designer, and Head of Tech at Sole Retriever. He does some writing on top of helping keep Sole Retriever running on web and mobile! In his spare time, you can find him out running. Cole was a graduate from Williams College.


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