New York-based fashion label Adsum again collaborates in the footwear industry, teaming up with Reebok. Known for their minimalist yet refined approach to fashion, Adsum previously impressed sneakerheads with their take on the Reebok Club C Mid II, the Club C Revenge, and a stylish rendition of the adidas Samba Millennium. This new collaboration sees Adsum reimagining the classic Reebok Club C, introducing a sleek and understated Concrete colorway just in time for summer.
Adsum’s concrete-inspired Reebok Club C stays true to the collaborative spirit of both brands, blending Adsum's minimalist design ethos with Reebok's iconic silhouette. The sneaker is dressed in premium suede, with each panel boasting a tonal concrete grey shade. This monochromatic approach gives the shoe a sophisticated and contemporary look, perfect for casual wear and more polished outfits.
Notably, the usual branding on the midfoot window has been removed, enhancing the streamlined appearance of the sneaker. The tongue tag features a co-branded Adsum and Reebok logo in purple, which is echoed on the collar for a cohesive design. Underfoot, the sneaker sports a grey rubber midsole and a tonal outsole, ensuring the clean aesthetic is maintained from top to bottom.
The Adsum x Reebok Club C Concrete will release on June 29, 2024, via Adsum, with a worldwide release in July 2024 through Reebok and select retailers online and in-store. As of this writing, the retail price has yet to be revealed. Download the Sole Retriever mobile app to stay updated on the latest releases, raffles, news, and more in the sneaker and streetwear world.
Adsum x Reebok Club C Concrete
Images via Adsum
