News
Merchandising Post

Celebrate Air Max Month with The Iconic Nike Air Max 1 and Air Max 90

March 7, 2024|Nicholas Vlahos
Nike Air Max 1/90 History

March marks a special celebration in the sneaker world: Air Max Month, a time to honor the legacy and innovation of Nike's Air Max series. Two of the most celebrated models in this line, the Air Max 1 and Air Max 90, stand out for their groundbreaking designs and enduring influence in fashion and culture. As we delve into the history of these iconic sneakers, discover why they're more than just footwear—they're a piece of sneaker history worth adding to your collection.

The Air Max 1, introduced in 1987, broke new ground in athletic footwear. Designed by Tinker Hatfield, this model was the first to feature visible Air cushioning in the heel, a concept inspired by the Pompidou Centre in Paris. Its design philosophy was simple yet revolutionary: to create a sneaker that provided unparalleled comfort while allowing wearers to "see" the technology at work.

Following the success of the Air Max 1, the Air Max 90 (originally known as the Air Max III until the early 2000s) debuted in 1990, further solidifying Nike's reputation for innovation and style. Also designed by Tinker Hatfield, the Air Max 90 was built upon its predecessor's legacy with an even larger Air unit, offering increased cushioning and support. Its bold use of color and unique design elements, such as the iconic "Infrared" colorway, made it an instant hit both on and off the track. The Air Max 90 transcended its athletic origins to become a cultural icon, embraced by various subcultures and fashion enthusiasts worldwide.

The influence of the Air Max 1 and Air Max 90 extends far beyond their technical achievements. They have become symbols of creativity and innovation, inspiring countless artists, designers, and musicians. Their impact on streetwear and fashion illustrates how sneakers can bridge the gap between athletic performance and everyday style. Today, both models continue to be released in new colorways and collaborations, ensuring their place in the pantheon of sneaker culture.

As we celebrate Air Max Month, the legacy of the Air Max 1 and Air Max 90 reminds us of Nike's enduring influence on sneaker design and culture. Whether you're a long-time collector or a newcomer to the sneaker world, adding these iconic models to your collection is a way to own a piece of history. Their timeless design and groundbreaking technology make them more than just sneakers—they're wearable art representing the spirit of innovation and style.

Men's Air Max 1s

Nike Air Max 1 Platinum Tint Wolf Grey Lateral

Nike Air Max 1 Platinum Tint Wolf Grey

Buy at Nike
$140
Nike Air Max 1 SC Dark Stucco Lateral

Nike Air Max 1 SC Dark Stucco

Buy at Nike
$150
Nike Air Max 1 Premium Keep Rippin' Stop Slippin' Lateral

Nike Air Max 1 Premium Keep Rippin' Stop Slippin'

Buy at Nike
$160
Nike Air Max 1 Premium Treeline Lateral

Nike Air Max 1 Premium Treeline

Buy at Nike
$160
Nike Air Max 1 Premium Urawa 2.0 Lateral

Nike Air Max 1 Premium Urawa 2.0

Buy at NIke
$160
Nike Air Max 1 '86 OG Golf Black White

Nike Air Max 1 '86 OG Golf Black White

Buy at Nike
$160
Nike Air Max 1 Slides White Black Angle

Nike Air Max 1 Slides White Black

Buy at Nike
$75
Nike Air Max 1 Premium The Bay

Nike Air Max 1 Premium The Bay

Buy at Nike
$160
Nike Air Max 1 Premium Día De Muertos Lateral

Nike Air Max 1 Premium Día De Muertos

Buy at Nike
$160
Nike Air Max 1 Premium Light Iron Ore Total Orange Lateral

Nike Air Max 1 Premium Light Iron Ore Total Orange

Buy at Nike
$160$136.97
Nike Air Max 1 '86 OG Golf NRG Ryder Cup Lateral

Nike Air Max 1 '86 OG Golf NRG Ryder Cup

Buy at Nike
$180$153.97
Nike Air Max 1 Premium Corduroy Coral Stardust Lateral

Nike Air Max 1 Premium Corduroy Coral Stardust

Buy at Nike
$160$88.97
Nike Air Max 1 By You Lateral

Nike Air Max 1 By You

Customize at Nike
$170

Women's and Kids' Air Max 1s

Nike Air Max 1 Malachite (W) Lateral

Nike Air Max 1 Malachite (W)

Buy at Nike
$140
Nike Air Max 1 LX Grandma Team Red (W) Lateral

Nike Air Max 1 LX Grandma Team Red (W)

Buy at Nike
$160
Nike Air Max 1 Summit White Hyper Royal (GS)

Nike Air Max 1 Summit White Hyper Royal (GS)

Buy at NIke
$105
Nike Air Max 1 SE Dance (GS) Lateral

Nike Air Max 1 SE Dance (GS)

Buy at Nike

CELEBRATE

$105$78.75
Nike Air Max 1 SE Light Bone Hemp Smokey Mauve (GS)

Nike Air Max 1 SE Light Bone Hemp Smokey Mauve (GS)

Buy at Nike
$100

Men's Air Max 90s

Nike Air Max 90 Triple White Lateral

Nike Air Max 90 Triple White

Buy at Nike
$130
Nike Air Max 90 GORE-TEX Infrared Lateral

Nike Air Max 90 GORE-TEX Infrared

Buy at Nike
$160
Nike Air Max 90 White Black Malachite Lateral

Nike Air Max 90 White Black Malachite

Buy at Nike
$130
Nike Air Max 90 Golf Black White Lateral

Nike Air Max 90 Golf Black White

Buy at Nike
$130
Nike Air Max 90 By You Lateral

Nike Air Max 90 By You

Customize at Nike
$150

Women's and Kids' Air Max 90s

Nike Air Max 90 Futura Give Her Flowers (W) Lateral

Nike Air Max 90 Futura Give Her Flowers (W)

Buy at Nike
$160
Nike Air Max 90 Futura Red Stardust (W) Lateral

Nike Air Max 90 Futura Red Stardust (W)

Buy at Nike

CELEBRATE

$150$84.73
Nike Air Max 90 LV8 Infrared (W) Lateral

Nike Air Max 90 LV8 Infrared (W)

Buy at Nike
$150
Nike Air Max 90 Rose (W)

Nike Air Max 90 Rose (W)

Buy at Nike
$130
Nike Air Max 90 LTR Thunder Blue Phantom (GS) Lateral

Nike Air Max 90 LTR Thunder Blue Phantom (GS)

Buy at Nike
$100
Nike Air Max 90 LTR Pure Platinum Monarch (GS) Lateral

Nike Air Max 90 LTR Pure Platinum Monarch (GS)

Buy at Nike
$100

Sneakerhead from South Florida who turned his passion into a career. Concerts, music, trying new restaurants, and catching the latest movies are some of the things I enjoy when not writing for Sole Retriever. Email: nick@soleretriever.com


Related News

Sneaker releases, raffles, and news in real-time.

Enjoy all the latest sneaker raffle and releases, shock drops, release calendar, and exclusive sneaker news in the palm of your hand.

  • Autofill for faster raffle entry
  • Raffle entry tracking
  • Real-time push notifications
  • Restocks and AutoCart
Download the app
Sole Retriever Mobile App Home Screen
Sole Retriever

Sole Retriever is the top source for the latest sneaker news, release dates, and more. Get the latest exclusive sneaker news and information, find raffles and releases from around the world, cop the latest drops at retail, search for any sneaker, and find the best prices.

© 2024 Sole Retriever LLC