Juicy Couture, renowned for its trendsetting fashion legacy, especially in the '90s and early 2000s, is teaming up with Reebok to create a limited-edition collection that perfectly encapsulates the essence of both brands. This collection brings back iconic styles with a modern twist.
The Juicy Couture x Reebok Collection includes five unique footwear silhouettes and eight apparel pieces. The collection features special iterations of the Classic Leather SP Extra, BB 4000 Mid II, and Classic Slide, highlighting the best of both worlds. Each piece is infused with signature Juicy elements, including velour materials, rhinestone detailing, metallic accents, and colorways dominated by pink and black.
The collection's highlights include reimagined versions of Juicy Couture’s classic tracksuits, updated with new silhouettes and materials that align with current trends while honoring the original designs. The footwear icons are enhanced with Juicy Couture’s distinctive touches, such as rhinestone branding paired with plush and velour detailing, creating a perfect blend of style and functionality. Bejeweled detailing adds a playful and glamorous twist to Reebok's signature athletic wear. Additionally, the collaboration brings modern sass to Reebok’s archival-inspired apparel offerings, including a retro-inspired body-contouring bodysuit featuring mesh panels, velour detailing, and rhinestone branding.
Stefani Fleurant, Executive Vice President of Sports & Lifestyle Marketing at Authentic, the owner of the Reebok and Juicy Couture brands, notes, "We continue to see consumer excitement around products with a nod to nostalgia and an emphasis on trends from the '90s and early 2000s. By blending Reebok’s athletic heritage with Juicy Couture’s bold style, we're creating something totally new for consumers. It goes to show the lasting impact of both these iconic brands."
The Juicy Couture x Reebok Collection will release on July 24, 2024, through Reebok and select retailers online and in-store. Coming in women’s sizing, the retail price ranges between $50 and $110 for the footwear. Download the Sole Retriever mobile app to stay updated on the latest releases, raffles, news, and more in the sneaker and streetwear world.
Images via Reebok
Juicy Couture x Reebok Classic Leather SP Extra (W)
Juicy Couture x Reebok Court Advance Bold (W)
Juicy Couture x Reebok Classic Slides (W)
Juicy Couture x Reebok BB 4000Mid II (W)
In this article
Sneakerhead from South Florida who turned his passion into a career. Concerts, music, trying new restaurants, and catching the latest movies are some of the things I enjoy when not writing for Sole Retriever. Email: nick@soleretriever.com
