Lewis Hamilton is lululemon's Newest Global Ambassador
Published
As he prepares to begin his first season as a member of Ferrari, seven-time Formula 1 World Champion Lewis Hamilton is expanding his influence beyond the racetrack, joining lululemon as the brand’s newest Global Ambassador.
Widely regarded as one of the greatest drivers in Formula 1 history, Hamilton holds the record for most Grand Prix victories, podiums, and pole positions. However, his impact extends far beyond the track. Hamilton has redefined athlete style with bold choices at race weekends and high-profile events. Off the track, he is a passionate advocate for diversity, equity, and inclusion, using his platform to push for social justice and representation in motorsports and beyond.
Now, as a lululemon Ambassador, Hamilton will help shape the brand’s future by collaborating with its Research and Innovation and Design and Development teams, providing insights on athletic and lifestyle collections. His involvement will extend beyond apparel, as lululemon’s Centre for Social Impact partners with Mission 44, Hamilton’s global foundation, to integrate movement and mental health initiatives into their efforts to create a fairer future for young people through education, employment, and empowerment.
“lululemon product is such high quality, looks amazing, and ultimately delivers the performance I need it to,” said Hamilton. “I’m excited to partner with a brand that embraces a holistic approach to wellness. Together, we want to inspire our communities to be the best versions of themselves.”
“We’re thrilled to welcome Lewis to the lululemon collective as our newest Ambassador. Lewis is a game-changer in every sense of the word. His relentless commitment to performance, well-being, and impact align completely with what we stand for at lululemon,” said Nikki Neuburger, Chief Brand and Product Activation Officer at lululemon. “We’re excited to partner with Lewis to innovate, inspire, and create positive change together.”
Hamilton joins an impressive roster of lululemon Ambassadors, which includes PGA golfers Min Woo Lee and Max Homa, tennis pros Frances Tiafoe and Leylah Fernandez, NFL wide receiver DK Metcalf, NBA guard Jordan Clarkson, and NHL rising star Connor Bedard.
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Sneakerhead from South Florida who turned his passion into a career. Concerts, music, trying new restaurants, and catching the latest movies are some of the things I enjoy when not writing for Sole Retriever. Email: nick@soleretriever.com
