Nike's dedication to celebrating and honoring the rich tapestry of Latin culture has thrived. Their Familia collections, specifically released during Hispanic Heritage Month, are a testament to this commitment. The Dia de los Muertos, or Day of the Dead, a cherished Mexican tradition that honors deceased loved ones, finds its way into the heart of Nike's design studio. This year, the Air Max 1 takes center stage, joining the ranks alongside other models like the Dunk Low and the Jordan 1 High Zoom CMFT 2, all adorned with Dia de los Muertos motifs.
The upcoming Air Max 1 iteration for this festive occasion is nothing short of vibrant. A lively pink base, complemented by a burst of yellow, purple, green, and orange hues, encapsulates the loving spirit of the holiday. The detailed floral and sun patterns embroidered onto the toebox, midfoot, and the iconic Swoosh pay homage to traditional Day of the Dead decorations.
Meanwhile, the purple Nike logo on the tongue and the intertwined birds on the heel, forming a symbolic heart, further accentuate the theme. The design is capped off with a dual-toned foam midsole, transitioning from pink to white, anchored by a pristine white rubber outsole. And for those who appreciate packaging as much as the product, Nike has crafted a special box bearing the Dia de los Muertos and Familia insignias.
The Nike Air Max 1 Dia de los Muertos originally released on October 21, 2023 via Nike, SNKRS, and select retailers online and in-store. It is set to restock on December 13 through Nike and SNKRS. Available in men’s sizing, the retail price is set at $160. Keep it locked to our Twitter and the Sole Retriever mobile app to stay updated on the latest releases, raffles, news, and more in the sneaker and streetwear world.
Nike Air Max 1 Dia de los Muertos
Images via Nike
Sneakerhead from South Florida who turned his passion into a career. Concerts, music, trying new restaurants, and catching the latest movies are some of the things I enjoy when not writing for Sole Retriever. Email: nick@soleretriever.com