Set to arrive shortly, the latest installment in the Fear Of God Athletics x adidas partnership is the Los Angeles Hiker. To say the collaboration has not delivered as expected is an understatement and a harsh comment. The partnership has generated significant buzz in the fashion and sneaker community. Still, its impact on the broader fashion landscape has been subdued, and the reception to the first offerings was tepid at best. The long period between the announcement of the debut range (2020) and the actual launch (2023) would become a crutch to this highly anticipated collection.
Unlike other iconic brand partnerships, like Nike's collaborations with Off-White or Travis Scott, the Fear of God x adidas line is not achieving the same level of cultural saturation. Part of this may be due to the brand's minimalist design ethos, which appeals to a niche, high-end audience rather than mainstream consumers looking for bold, eye-catching pieces. It also mirrors Yeezy, and FOG took a hit after the fallout surrounding that particular brand. Regardless, the latest designs infuse retro aspects into the modern aesthetic that may yet placate the clamoring masses.
The Fear Of God Athletics x adidas Los Angeles Hiker takes the LA Runner and beefs it up for the trails. With a singular shade of color, sesame hues envelop the entire shoe, from laces to outsole. The upper consists of a premium washed suede, a fabric ankle strap caressing the heel, and an adidas Trefoil logo embossed on the back heel. Rubber foxing encases the lower part of the upper, and an outdoor-inspired outsole sits underfoot, offering terrific grip and comfort.
The Fear Of God Athletics x adidas Los Angeles Hiker Sesame is set to release on October 3, 2024, through Fear Of God, adidas, and select retailers online and in-store. Coming in men's sizing, retail is set at $220. Download the Sole Retriever mobile app to stay updated on the latest releases, raffles, news, and more in the sneaker and streetwear world.
Fear Of God Athletics x adidas Los Angeles Hiker Sesame
Images via adidas
Craig Bell happily talks about sneakers or as he calls them "trainers" every day of the year. An avid Bradford City fan, he's also a big supporter of the Philadelphia Eagles. He will forever profess that Cricket is better than Baseball and that Rugby League is better then Rugby Union. Among his many hot takes, he believes the adidas ZX range is the pinnacle of sneaker design.