Fortnite has become one of the most popular online games, renowned for its numerous high-profile collaborations. From superheroes to musicians, Fortnite has hosted projects with various entities. Now, it's stepping into real-life fashion with a new apparel collection in partnership with adidas. While Fortnite has previously worked with Nike on in-game skins and custom maps, this marks a first for Fortnite within the sportswear industry. However, Fortnite collaborated with Balenciaga on in-game and real-life apparel in 2021 and with Polo Ralph Lauren in 2023.
Fortnite’s debut collaboration with adidas features an array of stylish and functional items. So far, images of several t-shirts and socks have surfaced, with more apparel likely to be revealed in the coming months. The t-shirts showcase a baggy, oversized silhouette, a popular trend in streetwear, with the iconic Trefoil logo prominently placed on the chest.
On the back, a striking graphic hints at an upcoming in-game skin, featuring a flower-shaped mask adorned with Three Stripe logos and glowing eyes. The socks in the collection also sport the co-branding of Fortnite and adidas on the ankle, providing a subtle yet stylish nod to the collaboration. Not pictured but expected are waist bags available in black and beige, adding practical accessory options to the mix.
A month following this initial leak, adidas and Fortnite's in-game skins and items have been added to the item shop. They were available to purchase until July 29.
The Fortnite x adidas Collection was released today, November 18, 2024, through adidas online and in-store. Available in men's sizing, the Hoodie retails for $80, the Tracksuit Pants for $75, T-shirt for $40, Socks for $15, and Waist Bag for $35. Download the Sole Retriever mobile app to stay updated on the latest releases, raffles, news, and more in the sneaker and streetwear world.
Initial info via Brandon1an
Images via adidas
Sneakerhead from South Florida who turned his passion into a career. Concerts, music, trying new restaurants, and catching the latest movies are some of the things I enjoy when not writing for Sole Retriever. Email: nick@soleretriever.com