UPDATE: Shai has reportedly agreed to a contract extension with Converse. He will receive a signature sneaker in 2025 and has been named the Creative Director of Converse Basketball.
In a statement, Converse CEO Jared Carver stated "At Converse, we serve creators. And Shai embodies every sense of the word. He is constantly pushing the edge of style, whether through his incredible play on the court, or his personal creativity off the court. This expanded partnership is a natural progression of our collaboration, and we look forward to introducing Shai's signature line and creating the next phase of Converse Basketball, together."
Oklahoma City Thunder MVP candidate Shai Gilgeous-Alexander has agreed on a new lucrative, multiyear contract extension with Converse – with his first signature shoe releasing in 2025 and title of Creative Director of Converse Basketball.
The original story continues below.
Since his entrance into the NBA in 2018, Shai Gilgeous-Alexander (SGA) has not only elevated his game each season but has also become a prominent figure in the fashion world, particularly known for his impeccable style off the court. As a player who's as stylish in the arena hallways as he is skilled on the basketball court, SGA has caught the eye of both basketball and fashion enthusiasts. His unique blend of performance and fashion-forwardness has many excited about the latest buzz surrounding the Oklahoma City Thunder guard: he is reportedly in line to receive a signature sneaker.
Shai Gilgeous-Alexander's journey with Converse has been a significant part of his NBA career thus far after signing with the brand in July 2020. He's been instrumental in debuting new colorways for the brand's performance basketball line, reinvigorating interest in Converse within the basketball community. His deal with Converse, however, is nearing its end, with a contract expiration set for September. According to NBA insider Shams Charania, the next chapter in SGA's sneaker saga is about to begin, as it's reported that whichever brand secures a deal with him next is expected to grant him his signature sneaker line.
The anticipation surrounding Shai Gilgeous-Alexander's signature sneaker is immense, yet the details of where he will sign next remain mysterious. Speculation is rampant, and it will be several months until his current contract with Converse expires. The basketball community is eagerly awaiting to see which brand will snag the endorsement of one of the NBA's rising stars. A robust postseason performance could tip the scales in favor of a brand looking to align with a player of SGA's caliber.
Shai represents a new era of NBA stars as he, alongside other Gen Z stars, is beginning to make a mark on the game and the footwear that graces the court. For more updates on Shai’s potential signature sneaker and where he ends up, download the Sole Retriever mobile app.
Sneakerhead from South Florida who turned his passion into a career. Concerts, music, trying new restaurants, and catching the latest movies are some of the things I enjoy when not writing for Sole Retriever. Email: nick@soleretriever.com
